The future is tasty (and fair!): A big overview of innovation in meat alternatives
While the popularity of meat alternatives has grown, for reasons ranging from environmentalism and ethics to intolerance, trendiness or holistic health, the reality is that vegans, vegetarians and flexitarians still form a small minority globally. To move the actual masses, the transition needs to be super convenient in terms of taste, mouthfeel, texture, and price. What innovation is already cooking in the alt meat industry? How can 3D printing, biotechnology or mixing plant-based proteins disrupt this whole segment? And what business opportunities do all these entail?